Borja Santaolalla
Customer Chief
Borja Santaolalla

Borja has been leading search related projects in e-commerce for more than 15 years. Zara, Carrefour, ToysRus, Kroger among the most recent ones. Following product roles, he is currently Customer Chief at @Empathy, helping brands connect with their consumers through emotive and irresistible search & discovery experience design. Based in London, reach him on @borjasant.